KICKS are now launching a new e-commerce site for all their markets built on Avensia Storefront. The new site performs much better than the previous and has a more user-friendly design. KICKS e-commerce is also delivered with a new user experience focused on mobile shopping behavior. It supports a modern omni-solution which means the customer can take part of the whole assortment regardless of channel. Avensia has been responsible for delivering the technical implementation of the project.
KICKS was an early adopter of digital commerce and have since a while back an omnichannel solution with iPads in store. This enables the customer to reach the whole assortment, with more than 25 000 products from 300 brands when shopping in store. With the new launch, KICKS wishes to enhance the shopping experience for their customers.
Ready to face the technology of the future
With Avensia Storefront, KICKS has received an omnichannel solution where both physical stores and e-commerce share the same business logic. This includes everything from campaigns and price to stock status and is shared in real time between the channels. All in a scalable and secure manner. The technical solution will be the foundation of one of the world’s foremost omnichannel solutions.